Unsurprisingly nike is set to make the biggest gains from the projected growth of the athletic wear market. Who doesnt love getting up on a saturday and getting straight into their activewear.
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So it follows that an activewear market looking for new apparel trends would turn to the coolest kid on the block.
Athletic wear activewear trends 2020. With some development various trends and styles athleisure wear includes yoga pants jogger pants shorts sweatpants gym stringers gym tanks sports bras sweat wicking gym tees hoodies sneakers shoes and so on. The 5 biggest activewear trends for men in 2020 mens health magazine australia. It can be tough work keeping up with the latest trends.
So on hand to dissect the latest sportswear drops is rick burke head of sport at the iconic. Activewear trends that will reign the 2020 fashion scene july 4 2019 posted by activewear the fitness fashion industry is one of the emerging super power in the athleisure clothing department. The trend is evolving from the runway and ready to wear designers to activewear brands like varley says dardenne who notes it in all forms from bras to leggings.
Lilac is unexpected and fun. While the apparel sales as a whole increased 2 year on year in 2015 the rise in activewear sales was a whopping 16. The athleisure trend is here to stay.
Anyone who likes to wear athletic wear for casual and daily wear primarily has adopted the trend. The high flying sportswear sector seems due for a fall but prospects for growth are getting stronger not weaker as the health and fitness trend goes global. This year expect more street emblems a loosening of silhouette on pre and post workout layers and palettes aligning.
Clock october 16 2019 jean e. They found that people everywhere are wearing athletic clothing whether or not they actually work out in it and the trend is affecting sales of non athletic focused clothing brands. The activewear brand has partnered with virgin galactic to dress the people who will one day take commercial space flights.
Sports apparel and footwear sales have jumped 42 to 270 billion over the past seven years. The huge rise of the athleisure trend has seen the lines blurred between traditional gym gear and casual wear. Theyre all helping to power global sales of athletic wear.
It has been the lone star in a waning apparel industry with an estimated market size of 44 billion in the us alone according to research firm npd group.
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